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7 Powerful Conversational AI Use Cases in eCommerce


10 Chatbot Use Cases Across Industries to Learn From

ecommerce chatbot use cases

From the first point of contact, communication with customers goes through many different stages. WhatsApp Business API can help you face not one but multiple touch points across the customer journey. Get the industry’s best e-commerce articles, videos, reports, and more — delivered to your inbox weekly.

ecommerce chatbot use cases

For that, the company integrated a pro-active chatbot that appears when the customer is on a relative page. As the result, the company increased the conversion rate from 35% to 100% during just one week after the chatbot launch. Just Eat, online food order and delivery service, said their chatbot drove a 266% conversion rate, compared to an average social ad.

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Chatbots help you and your team give higher levels of service that can instantaneously scale with your business. The benefits of chatbots are many, and all at an attractive price with regards to their ROI. But there are hundreds or even thousands of chatbot use cases for businesses like yours. The customers of today expect to get what they want and need as quickly as possible. And when it comes to customer needs, they’re more specific than ever before.

  • Our target participants were consumers who had experienced the text-based chatbot in an e-commerce setting before.
  • This integration enhances customer engagement, improves conversions, and drives growth on the PrestaShop platform.
  • According to World Retail Congress research, the use of chatbots on digital e-commerce platforms is a key factor why the UK’s biggest online retailers increased their sales by 23% in 2018.
  • Deploying chatbots for higher education can let students and teachers get their queries answered.

With more and more advancements in the field of AI, the chatbot industry is estimated to branch out its services in various other sectors apart from banking, healthcare, telecommunications, and HR. Customers can quickly connect to live agents via chatbots if they want immediate solutions for issues such as money transfers or blocking card access. Chatbots can be programmed to send real-time notifications and alerts. For example, if someone with a home loan wants to receive alerts about smoke hazards, or fire, then the chatbots can be designed to send customers such notifications in real-time.

Enhance the Brand Experience

This is especially useful for businesses that operate in multiple time zones. Chatbots can help ensure customer queries are answered even when humans are unavailable. The use of chatbots means you can be active in more places, including Facebook, Twitter, and LinkedIn — the sites where your customers are. With Generative AI, the chatbot can use natural language processing to understand the customer’s request and generate a list of product recommendations that fit their criteria.

ecommerce chatbot use cases

Daniel Wellington wanted to try messaging to grow their audience on Messenger, improve their customer experience, and increase sales. A chatbot could notify customers when a bill is due or when a payment is processed. Customers can also use a chatbot to log important fraud reports, helping banking services cut down on the number of fraudulent transactions. For example, a chatbot could suggest a credit card with a lower interest rate when a customer is chatting about their current credit card debt.

drawbacks of using an ecommerce chatbot

On top of that, each model of that product has its unique features and a separate troubleshooting procedure. Since it’s the holiday season right now, it’s even harder for your contact center to meet demand. They may have issues with payments, pending transactions, fraud, or other matters. In the grand scheme of things, this is a good problem for the consumer to have. Conversation history and other important information slip easily between the cracks. Plus, managers have no way to connect the data from that channel or visualize its metrics.

  • The more you’re capable of engaging with your users, the better your chances of converting them.
  • Understanding where your customers are, what conversations they’re engaging in, placing your bot as an agent in those channels to add value to those conversations is the way ahead.
  • By using chatbots to deflect high call volumes, your service levels will improve.
  • With a chatbot, Kitabeli was able to complete all the mundane and repetitive tasks easily.
  • You can send the confirmation number to your client straight after their order is processed.

Instead of responding to specific questions alone, AI chatbots can understand users’ natural language, and respond to questions appropriately. Chat services like WhatsApp and large tech companies have been keen to guarantee the security of such encryption to their users. This is one way chatbots can ensure security and trust among customers. Similarly, purchase suggestions for upselling or cross-selling is another feature that bots can pull off quite easily. By combining previously collected customer data and customer actions data, chatbots can create personalized communication flows with customers, taking them to a purchase. The feedback from each AI chatbot-customer interaction can be used to personalize customer experiences in the future.

It acts as a self-service option and allows service teams to simplify their workflows by providing answers and solutions to simple (or common) issues, and frequently asked questions. There are many different chatbot use cases depending on how you want to use them. Chatbots are a great ally to the customer support team, promoters, data collectors, and so much more.

Mobile Set to Overtake Desktop in $221 Billion Holiday Shopping … – PYMNTS.com

Mobile Set to Overtake Desktop in $221 Billion Holiday Shopping ….

Posted: Thu, 05 Oct 2023 07:00:00 GMT [source]

Ecommerce customer service spends a great amount of time answering generic questions such as those about refunds and delivery as well as directing clients to the right products. The vast majority of these queries are straightforward and very repetitive. Snatchbot is an advanced AI-powered chatbot designed to provide efficient and personalized conversational experiences across various platforms. Developed by SnatchApp, it has gained popularity for its versatile capabilities and user-friendly interface.

These companies are using e-commerce chatbots to grow their business

But before you jump the gun and implement chatbots across all channels, let’s take a quick look at some of the best practices to follow. The two-way conversation contrary to the one-way push of information and updates is much more effective and gives you many more opportunities to get to know them better, or sell to them. If you have been sending email newsletters to keep customers engaged, it’s time to add another strategy to the mix. The two things each of these chatbots have in common is their ability to be customized based on the use case you intend to address.


This not only improves customer engagement but also increases the likelihood of conversions. For example, a LangChain-based e-commerce system can assist your LLM to analyze catalog data and provide insights into product demand, stock levels, and trends. In this article, we explore how e-commerce store owners can harness the potential of large language models with LangChain and drive business growth. In this post, we discussed five of the best eCommerce chatbots to consider using for your WordPress site. If you’re a beginner looking for a general, all-in-one option, Chatfuel is a quality choice.

If you don’t use Shopify and/or need to find a different kind of chatbot for your store, Google is your best friend here. Search for chatbots for whichever platform you use or for a specific solution that you need. LinkedIn groups or Facebook groups,  dedicated to ecommerce and technology can be excellent places to seek recommendations and advice from industry professionals. You can also search on platforms such as TikTok to see what tools others in your industry are using.

Chatbots in the future of customer service – Information Age

Chatbots in the future of customer service.

Posted: Thu, 12 Oct 2023 07:00:00 GMT [source]

Defining these metrics will enable you to track the chatbot’s progress and make data-driven improvements. It gathers feedback, addresses any post-purchase issues, and provides assistance. This ensures a positive post-purchase experience, and positive experiences encourage customers to return. It sends polite, persuasive messages, enticing them to complete their purchase and recover potentially lost sales. With your chatbot, those abandoned carts might just become loyal customers. With the digital method of payments becoming more mainstream by the day, any issue relating to transactions can be arduous to deal with manually.

Read more about https://www.metadialog.com/ here.

ecommerce chatbot use cases

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